The holiday season is a wonderful time of year to revamp your marketing strategy. It is also the best time to run contests, promotions, or special discounts.
You already know that it is absolutely essential to genuinely interact with your customers in order to maintain an effective social media marketing strategy, but are you actually taking the time to do so?
Social media is not one size fits all, and therefore it is absolutely imperative that you know who your audience is and understand what they want and need.
While most business owners recognize that social media is perhaps the most effective marketing tool available, there are still plenty of people out there who have yet to master the art of social media marketing.