According to reports, Facebook plans to put ads in its messaging platform. Facebook is attempting to launch these new ads within the next few months.
Any social media manager knows that posting to multiple Instagram accounts has always been quite a chore.
The marketing campaign unleashed by 20th Century Fox to promote the latest film from the Marvel comic universe, Deadpool, has proven that marketing across all media platforms truly has the power to make a substantial difference.
Ever since Facebook unveiled the Like button, users have been requesting a Dislike button. Now Facebook has a solution that goes above and beyond the simple Like versus Dislike.
Late last year, Facebook announced that they will be rolling out a new feature known as Facebook Reactions. Facebook Reactions are a new alternative to the Like Button in the form of six different emojis. These emojis are: love, yay, haha, wow, sad, and angry.
Facebook worked with sociologists in order to select the most useful emojis. Facebook Reactions boasts a better way to non-verbally express emotions. Users typically hit the Like button even when they don’t actually like what they are reading. For example, if a friend posts about the loss of a loved one, Facebook users would use the Like button in order to non-verbally convey their condolences. However, clicking the Like button on a sad post seems inappropriate. Fortunately, now users will be able to use the much more fitting “sad emoji” instead. This change is sure to have a huge impact on the way we interact on Facebook.
Facebook Reactions were initially tested in Ireland and Spain before reaching the Philippines, Chile, Colombia, and Portugal. Now the Facebook Reactions will be making its way to the United States within the next few weeks.