We`re Sneeze It

ABOUT US

It’s all about converting prospects into customers—the one measurement most digital marketing agencies shy away from. We work from the ground up, beginning with what it takes to turn a prospect into a customer and we work on converting your web traffic into solid leads.

WE ATTRACT.

With the help of Pay Per Click, content and social media marketing, retargeting, and social media engagement, we’ll attract a very specific audience to your website.

WE BUILD.

Our system allows us to build a highly focused pipeline for each client by using Facebook tabs, web banners, marketing collateral, and database management.

WE CONVERT.

We’ll help you convert prospects into sales with a series of cascading landing pages, A/B split testing, smart mail, and smart links so you can focus on your increased revenue!

"We are changing the way companies are using social media. Our goal is to challenge current marketing conventions and have you walk away thinking about possible solutions and answers."

DAVID STEEL

Services

Strategy

Strategy

We don’t believe in the term “one size fits all”. Each audience requires a strategy that looks at where they reside online, what they’re talking about, and how to best engage that audience. Our team carefully crafts a strategy based on Sneeze It’s proprietary technology that combines prospects’ personality profiling with proven sales methodology to develop an approach that delivers the results you require.

Sales Process

Sales Process

Our sales team is devoted to helping you succeed. We take the time to learn your current sales process and update it in accordance with the digital age. After gaining leads, we evaluate your prospects based off of their personality profile and provide your sales team with all the tools necessary for communicating & selling to them; delivering what we call a remarkable lead. Next, we automate the distribution of information to your potential customers based on the actions they take. During this process, our crew also monitors the sales process with our secret shopper program to help evaluate how efficient your sales team works with the information provided.

Drive Traffic

Drive Traffic

We steer highly-targeted prospects [immediately] to a product that interests them through a variety of digital advertising campaigns that deliver the best ROI for your company. Our methods include tailored images and writing, testing of up to 240 ad variations to deliver the right message to the right person at the right time using the right social media platform.

Social Engagement

Social Engagement

Do you know the basic hobbies and interests of your customers? How do these interests relate to your product, service, and/or company? Our community management staff crafts daily messages for our clients based on personality types, interests, and current events to not only build trust within your audience, but also to keep your social pages relevant in order to build trust while continually reinforcing your brand message.

Measure Results

Measure Results

Sneeze It works hard to see what works and what doesn’t. We measure how effective our advertisements, social media posts, and emails are in reaching customers and converting those leads into sales. We then adjust our marketing strategies accordingly in order to ensure that our work has a higher success rate.

Speaking

As the Chief Viral Officer of Sneeze It, David Steel educates companies on how to Attract prospects, Build a lead pipeline, and Convert those leads into customers. Steel is a best-selling author and online marketing expert who has given speaking engagements in the United States and abroad on how to create successful—and lucrative—digital and social marketing campaigns.

Sought after for his marketing expertise, David Steel helps organizations understand their customers, the online sales process, and increase their customer conversions, which has established him as a trusted social media and marketing resource around the world.

Complete our contact form to learn more about having David speak for your organization.

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WHAT OUR CUSTOMERS SAY

LET'S LEARN TOGETHER

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A Publisher’s Uphill Battle | Facebook Links

Do you think the new Facebook Page link update is supposed to help combat fake news or are you just as confused as we are as to why Facebook believes this will fix that?

Small businesses are outraged about not being able to share quality content onto their pages because of this new rule. It disrupts workflows and how small businesses, agencies, and individuals share relevant articles from 3rd party websites.

After seeing how negatively the community has responded to the update, Facebook explained, “By removing the ability to alter link metadata (i.e. headline, description, image) from all link sharing entry points on Facebook, we are eliminating a channel that has been abused to post false news.”

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Are you still scratching your head while trying to figure out a way around this?

At Sneeze It, we’ve found a scaleable solution that will help you get back on track! Our community management team is taking ‘Link’ posts and turning them into ‘Carousel’ posts instead.

For example, say you’re a gym owner, and you want to publish a link to a recipe, but once you attach the 3rd party article, the link text’s capitalization is off, the photo is pixelated, and the headline is too long for your liking.

The solution is to turn that single link into a carousel post. Although you have to use two images, which you can now get from a stock imagery site of your liking, continue to link back to the same article. Although this can take a little time—it is far better than struggling to post valuable content for your Facebook audience.

Nonetheless, if you own the content you’re posting on Facebook, it is way easier.

Facebook writes that “We’re first rolling this [Link Ownership] feature out to media publishers, including news, sports, and entertainment Pages, because we’ve found that many of these Page types modify links to their own articles at scale.”

If you would like to read more about this new update, click here.

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Forget The Numbers, Let’s Talk About Your Audience

Did you know that most people fall into four personality types and you can tailor your message based on their lifestyle and how they communicate?

Think about it this way, when giving a business pitch at an industry conference, where the room is filled with like-minded individuals, you can speak in a way that is universally understood. Now imagine giving that same pitch to a customer who is not familiar with your field of work—would you speak to them in the same way? Probably not. The same idea applies when crafting your marketing materials. It’s not just what you say; it’s how you say it as well.

The name of the game is DISC.

Now you’re probably sitting there trying to decipher this acronym. Have no fear, Sneeze It is here to guide you!

Here’s a quick way to remember which is which:

Decisive

Inclusive

Supportive

Collaborative

The “D” personality is synonymous with dominance. When approaching a high “D” person, use language that is venturesome, decisive, direct, and assertive.

An “I” personality like to have fun! Use exclamation points to sound friendly, communicative, positive, and charismatic!

S” personalities are more level-headed and serene. They are patient and good listeners. When communicating with this group, you want to ensure safety while coming across as soft-tempered, deliberate, kind, and easy going.

The “C” personality wants the facts and only the facts. These are the skeptics who resonate with messages that are diplomatic, logical, precise, and conventional.

Now that you have a brief understanding of the four buckets most people fall into, you’re probably wondering, “How can I even use this in my advertising plans?” Remember when we said that it’s not about what you say, but how you say it? It is all about how you speak to your customer and tailoring your message to sound like something they’d want to hear.

Approach your audience using the following words based on what you feel their personality is:

DISC Words

Remember, one size does not fit all!

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6 Tips to Improve Your Website’s User Experience

We are living in the age of Big Data, and the more data you have on your customers, the better. With today’s ever-changing marketplace and increasing numbers of users moving to online sales, you want to make sure your website is up-to-date with innovating creatives, and that you’re tracking what works with your audience, to keep them coming back for more.

Use these six tips when creating your new-and-improved website.

 

  1. Aesthetics Are King

When potential customers visit your page, ensure that the user is not overwhelmed with tons of information and calls to action. Include appropriate and artistic images that will attract their attention, instead. Make it easy for them to retain the information given by using bullet points or interesting, eye-catching icons to highlight important details. You might also want to try including infographics. It’s better to err on the side of minimalism than verbosity.

 

  1. Useful Calls to Action

A top priority is to make sure users can easily navigate your website and get to where they want to go in no time. If a user has to click around your site to get what they’re looking for, there is a higher chance that they will bounce before converting. When creating call to action buttons, keep color in mind. Think about how you can interplay between colors, content, and copy.

 

  1. Create Fun 404 Pages

We all want to make sure we catch those frustrating 404s, but in case you miss some, this tip will help ease the frustration. Delete that ugly error page and create one that is more attractive. Have you seen Google’s ‘Network Error’ page? They created a fun little T-Rex game you can play instead of staring at a blank page that simply states, “no network connection.”  Humanize your online presence with an engaging and entertaining page and start standing out.

 

  1. Consistency is Key

While designing your site, keep a consistent design in mind and ensure that you apply it to all pages of your site. Whether it be color, font, button style, spacing, or sizing it is important that all elements flow well together—inconsistency might provoke the user to leave your site.

 

  1. Observe the Analytical Side

When was the last time you evaluated your page efforts? If you haven’t done so already, you can start by deploying Google Analytics. Wondering what metrics are most important? Tracking bounce rate, return visitors, organic search, and time on page are excellent starting points.

 

  1. Create A Unique Thank You Page

The confirmation section of your sales flow should express how happy you are that they have come this far. Not only is the goal of your thank you page to nail a lead but also to leave the client with a smile. Try adding funny images or quirky copy to give your new customer a chuckle.

 

A fruitful and user-friendly website will help convey your brand’s message, services, and most importantly products. Get creative and have fun!

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